Using Your Holiday Windfall Wisely

The holiday season is major for retailers that want to rack up last minute sales before the calendar year ends.  With enticing holiday displays, promotions, and a strong marketing strategy, you can really boost your earnings before ringing in the new year. The next question is, what you will do with your holiday windfall? If Read More …

Retail Apparel 101: The Basic Foundations of Clothing Store Displays

Get excited about opening your retail clothing store? Whether you’ve purchased a franchise, you’re curating a collection from various designers, or you’re selling your own designs, it’s a lot of fun to think about how you’ll put together outfits, choose the right dramatic lighting, and create the gorgeous displays that are going to entice shoppers Read More …

Don’t Let Theft Ruin Your Holiday Season and Beyond

The winter holidays are the high point of the year for many retail outfits. As shoppers flood stores intent on finding the perfect gifts for family members and friends, retailers can boost sales for the year and prepare for the slump that inevitably follows in the wake of the new year. Of course, when stores Read More …

Gift Wrapping: Competitive Genius or More Trouble Than It’s Worth?

During the busy holiday shopping season, retail businesses become fiercely competitive They go all out to offer sales and promotions that will drive consumers to their stores and websites.  According to Forbes, as of late December 2016, holiday sales were expected to reach the $1 trillion mark, with the average household shelling out more than Read More …

Successful Holiday Promos to Generate Leads and Encourage Patronage

The clamor of the holiday season means retailers face a lot of competition if they want to catch the attention of shoppers. Coming up with successful holiday promotions is no easy feat, but if you want to generate leads and encourage patronage during the heightened spending of the season, you need to find ways to Read More …

How Can Floor Mats Enhance My Retail Store?

The appearance of your retail store is important, which is why you put so much thought into the many visual elements that make up your shop, from logos and signage to merchandise displays and window dressing. Utility, however, is also crucial. You need to make sure your store is safe and functional for customers and Read More …

Holiday Gift Cards Are as Good as Gold

Kids are not afraid to tell you what they want. Whether it’s a birthday, Christmas, or Hanukkah, children always seem to have a laundry list of toys and games on their radar. When adults are buying for other adults, holiday shopping is a lot more difficult. Adults tend to purchase whatever they want or need Read More …

Preparing For Small Business Saturday Success

  You’ve heard of Small Business Saturday, but you’ve never joined in because you’re not an American Express merchant. Or perhaps you’re a late bloomer and missed the deadline for signing up with American Express. Not a problem! You don’t need to accept American Express or use their merchant materials to participate in this movement, Read More …

7 Tips To Attract More Customers To Your Store

In a sea of smartphones, tablets, and laptops it can be difficult for a brick-and-mortar retailer to lure people away from their screens and into a physical store. Many independent stores feel that they can no longer compete with online giants such as Amazon. However, a recent study by Google found that 93% of commerce Read More …

Is Cash Still King or More Trouble Than It’s Worth?

These days, there are plenty of ways for customers to pay for purchases, depending on the options you choose to offer at your retail store. Where cash and checks were once the only ways to pay, consumers can now buy on credit, use bank cards, or even use mobile phones to proffer payment. Still, you Read More …