How To Build Your Brand: Marketing Ideas For Retail Stores

Your brand is everything. It’s your store’s reputation, identity, and personality, all rolled into one. With the array of outreach platforms provided by traditional advertising and social media, it’s more important than ever to ensure your message is consistent and seamless across all your marketing channels. How do you do it? Let’s look at some Read More …

Retail Counter Intelligence: Make the Most of Your Counter Displays

Retail is tough, no doubt about it. You face a constant struggle of trying to maximize customer satisfaction and profits at the same time. Every person who walks through your door wants a deal while you want to improve profit margins. There’s one place in your store where you have an opportunity to cash in Read More …

How to Successfully Market A Retail Store & Drive Sales

You’ve taken the plunge to be open your own business and attain financial freedom. The retail business for which you are so passionate about can make your work seem like play and transform how you make your living. If you have made it this far, the hard part is over. The fact that you have reached Read More …

Surprisingly Easy Ways To Make A Small Retail Space Look Bigger

Organizing a shop with limited floor space is a difficult task for many businesses. New businesses, as well as established local businesses, tend to face the challenge of merchandising with a small floor plan. It can be extremely frustrating to try and create attractive and appealing displays when you don’t have the room you feel Read More …

October Customer Spotlight – Kendra Gainey of Gainey Girl Boutique

In 2011, Kendra Gainey opened Gainey Girl Boutique as a dot-com company, and in 2013, as her business grew, she decided to open a brick and mortar store in Roselle, New Jersey. Gainey Girl Boutique is a women’s specialty clothing store where extraordinary women come to dress for work, play and church. According to her Read More …

Show More, Sell More: How Slatwall Panels And Display Fixtures Can Bump Up Your Bottom Line

Slatwalls panels and Display fixtures are a versatile way to display merchandise and maximize space in your retail business. Easy to assemble or install, slatwalls products create visually impressive displays. Add any of our Slatwall accessories, and you’ll instantly increase the amount of merchandise you can put in front of your customers. Using Slatwall Panels Read More …

Holiday Retail Planning: Why Sooner Is Better Than Later

Are you worried about customers walking into stores in early autumn and looking for pumpkins, only to cringe when they see Christmas displays? Forget about it! It is common knowledge that retailers have begun putting out Christmas decorations sooner and sooner every year. It may seem too early in some cases, but retailers benefit from Read More …

Nothing Scary About Americans Spending More On Halloween

For those who wonder if Halloween is growing in popularity each year, the answer is a resounding yes. Based on consumer spending alone, there is no doubt an increasing number of Americans are opening their wallets and getting into the Halloween spirit more than ever before. Spooky? Scary? Hardly. How much do consumers spend during Read More …