How to Find Qualified Workers for the Holidays

The holidays can bring retailers an end-of-year bump in sales that sees them through the slow-down after the New Year. This, however, necessitates hiring additional temporary staff to ensure that consumers aren’t frustrated by long lines or empty shelves. To compete and take advantage of increased holiday sales, you need calm, experienced, friendly staff to Read More …

Baskets in Store Displays: A Versatile and Effective Option

The choices you make while designing your retail space can greatly impact your success or failure in the long run. Consistently making sales is about having great products and fair prices and presenting those products to your customers in such a way that leads them toward making a purchase. Presenting an organized, relaxing, and comfortable Read More …

Is Your Retail Store Appealing to Shoppers with Holiday Magic? Find Out!

As vines of holiday lights begin to make their climb, small retailers are considering the rise in sales during the year’s busiest shopping period. With locally-owned small retailers earning an estimated 50 percent or more of annual revenues during the holiday shopping season, a few simple steps can optimize results and boost sales. 5 Ideas Read More …

Inexpensive Ways To Increase Holiday Gift Card Sales

Do you ever wonder what’s in the mind of a gift card buyer? If not, you should, because as a retailer, understanding the motivation behind their purchase of gift cards will help you increase holiday gift card sales for your store. The Growth Of Gift Cards Gift card purchases have grown exponentially since they first Read More …

Holiday Retail Planning: Why Sooner Is Better Than Later

Are you worried about customers walking into stores in early autumn and looking for pumpkins, only to cringe when they see Christmas displays? Forget about it! It is common knowledge that retailers have begun putting out Christmas decorations sooner and sooner every year. It may seem too early in some cases, but retailers benefit from Read More …

Nothing Scary About Americans Spending More On Halloween

For those who wonder if Halloween is growing in popularity each year, the answer is a resounding yes. Based on consumer spending alone, there is no doubt an increasing number of Americans are opening their wallets and getting into the Halloween spirit more than ever before. Spooky? Scary? Hardly. How much do consumers spend during Read More …

Spring Cleaning

  It’s that time of year again: spring cleaning! For most people, this is an annual ritual in their homes to purge unneeded items and clutter; however, this is an important idea for retailers to remember, too! Take inventory of the fixtures in your store; evaluate your best sellers vs. the fixtures that may not Read More …

Addressing the Challenge of Holiday Demand versus In-Stock Merchandise

For most retailers, monthly volume doubles or even triples during the holiday season. It also seems that every year, retailers are scrambling to make sure they have the items consumers want in stock. This is very apparent in the toy industry when every child wants that ‘special’ toy and hardly anyone is carrying it. There Read More …

Trend Surfing: Merchandising and The Art of Trend

Trends, whether they are seasonal events, holidays or the latest video game craze, are a great way to feature and sell what is “hot” and “new”. In this post we are going to discuss ways in which you can use trends, both popular and not-so-popular, to your advantage. This is the time of year when Read More …

After the Holiday Buzz is Over: How to Keep the Magic Alive (and Avoid the Hangover)

If a group of retail professionals was asked this question, “What lies at the core of high sales and profits?” how would they answer? Some would say great products and others might suggest competitive prices, but they are both wrong. Studies have proven over and over again that an outstanding customer experience is the number Read More …