How Can You Use Famous Sales to Your Advantage?

Plenty of businesses come up with gimmicks to get consumers in the door, offering a variety of sales tactics designed to appeal to both long-time patrons and new customers alike. Some of these sales do so well that they become famously associated with a particular brand, such as the Payless BOGO sales, Macy’s Clinique Days, Read More …

Time for Reflection: Planning for the Next Holiday Season

The holidays are over. You can now take a collective breath of relief now that the chaos has passed. Don’t get too comfortable, now is the perfect time to think about next year’s holiday strategy. Taking an honest look at what worked and what missed the mark this holiday season puts you ahead for next Read More …

The Real Season of Love

Jewelry is one of the most popular gifts during the holiday season. This year, there will be an influx of shoppers looking for that perfect piece of jewelry for their loved one. Retailers and boutiques have the opportunity to increase their jewelry sales this year with a few simple display tips. While there is no Read More …

The Power of a Good Label Gun

Retail stores may use a label gun in a variety of ways. If you think that a cheap, manual version that only puts prices on packages is good enough, chances are you’re not aware of the options available to you. Of course, this could be all certain businesses need, but by and large, retailers will Read More …

How to Find Qualified Workers for the Holidays

The holidays can bring retailers an end-of-year bump in sales that sees them through the slow-down after the New Year. This, however, necessitates hiring additional temporary staff to ensure that consumers aren’t frustrated by long lines or empty shelves. To compete and take advantage of increased holiday sales, you need calm, experienced, friendly staff to Read More …

Triggering the Buying Impulse

The overwhelming majority of consumers have at one time or another made an impulse purchase. Even the most self-disciplined shoppers can find themselves surrendering to the urge to save money or not miss a valuable opportunity. Making a purchase on the spur of the moment is an impulse buy. There are many reasons why people Read More …

Keeping It Fresh with New Inventory

One of the keys to success in the retail world is stocking your shelves with products your customers want to buy, rather than products you want to sell. This might seem like a semantic distinction, but it is of crucial importance. Many retailers hold on to old inventory far too long, hoping to sell it Read More …

Make It Personal

As a retailer, you have a lot of competition. With so-called ‘big box’ stores, with online retail giants and other local businesses it can be difficult to get ahead. In other words, the competition is literally all around you, in every direction. So how do you stand out from such a big crowd? By going Read More …

Out With the Old, In With the New: Retail Strategies for Moving Seasonal Items

It might be difficult to start thinking about discounting seasonal merchandise as the shopping season just heats up, but thoughtful planning now can result in improved cash flow later. Controlled timing and strategically planned clearance events are essential to maximizing your profitability. Knowing how to execute a few fundamental retail strategies can help you shed Read More …

Is Your Retail Store Appealing to Shoppers with Holiday Magic? Find Out!

As vines of holiday lights begin to make their climb, small retailers are considering the rise in sales during the year’s busiest shopping period. With locally-owned small retailers earning an estimated 50 percent or more of annual revenues during the holiday shopping season, a few simple steps can optimize results and boost sales. 5 Ideas Read More …